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T-Mobile Data Breach Highlights Huge Value of MySudo Telephony

No wonder so many people use MySudo for safe telephony when the major carriers cannot protect their customer data. That was exactly our thought when we read that the personal information of nearly 55 million current, former and prospective customers of T-Mobile US Inc. was caught in a mass data breach in August.  The latest figures show around 13 million current postpaid customers, nearly 41 million […]

Can We Achieve “Digital Herd Immunity”?

Have you ever thought about data privacy as a civic duty? That if we each took a mutually beneficial community approach to data protection, we’d achieve a “digital herd immunity” that could fight the privacy “pandemic” borne from toxic data collection and abuse? It’s an interesting idea from Carissa Véliz, Oxford University associate professor in digital ethics and author […]

Back to School: How to Use MySudo as a School Parent

As parents, we all want to keep our children safe. Protecting their privacy is a huge part of that.  As we head into a new school year, MySudo is a powerful tool for protecting your family’s privacy as you navigate another busy year of classroom and co-curricular learning, sports, hobbies and socializing. If you haven’t heard of MySudo, it’s […]

College Students: Top 10 Reasons to Use MySudo This Year

Summer’s over and school’s about to start. These are exciting days for College students, especially Freshmen. College days can be fun and full, with some worries along the way.  One thing we don’t want you to worry about is your data privacy and cybersafety while you get busy earning your diploma or degree. MySudo is the world’s only […]

7 Risks to Your Privacy from Back-to-School Shopping Online

Hey parents, as you prepare the kids for a new school year, we want to remind you of the risks to your privacy and safety from shopping for school supplies online. These risks apply to any online shopping you do, but we’ve framed them here for the back-to-school buying frenzy. Let’s go through the realities and […]

What is the Privacy Paradox?

The privacy paradox is the disconnect between consumer concerns about privacy and their actual actions to protect it.  Given the extent of the global data privacy crisis, protecting the privacy of your sensitive data online should now be an essential aspect of daily life. But clearly not everyone is doing it.  One significant study of the privacy paradox—or the “dichotomy between privacy attitude and behavior”—couldn’t categorically […]

10 Big Privacy Compromises You Can Easily Fix with MySudo

We live so much of our lives online and we leave so much of our personal data behind. This is the data trail or digital exhaust that can easily expose highly sensitive information about us, be caught in a data breach, or stolen and abused by criminals. Our data trail can betray our privacy and safety. Some common, everyday activities we do online compromise our […]

Use MySudo to Break the Very Long Chain of Data Amazon Collects About You

More and more consumers are questioning whether the convenience of personalized ads and experiences is worth losing the privacy of their personal data. Any company you engage with online has data about you. Big tech companies like Facebook, Google and Amazon have truckloads. Big tech companies are actually big data companies. Their business model is data exploitation. Let’s look at Amazon, for example. Amazon […]

Why do I Need MySudo?

MySudo stops businesses from gathering your data and trading it as currency in the thriving digital marketplace. Businesses are using your data to tailor ads directly to you and drive your dollars to their pockets. Even your bank can be in on it. MySudo also cuts data brokers off at the knees and finally returns control of your personal data to you.  MySudo stops […]

Avoid the Privacy and Security Risks of Recycled Phone Numbers with MySudo

Researchers from Princeton have found significant privacy and security risks from recycled phone numbers available through two major US mobile carriers, T-Mobile and Verizon. A recycled phone number is simply a disconnected number that’s been reassigned to a new subscriber. Recycling numbers is a regulated industry practice for maintaining the availability of 10-digit numbers. Since the Federal Communications […]

Peloton Leak Points to Another Perfect Use for MySudo: At-Home Fitness Apps

MySudo use cases are limited only by your imagination. Some of them are obvious, like shopping, travel, and online dating. Others are less obvious, like house hunting, teaching and even foster parenting (how cool is that?).  Peloton’s recent API bug pointed us to another perfect use for MySudo: at-home fitness apps. The Peloton API vulnerability meant the age, gender, city, weight, workout statistics and date of birth […]

You Don’t Need Guest Checkouts When You Shop With MySudo

Do you use the guest checkout option when you buy online because you’re worried about giving out your personal data? A new UK study by Empathy.co found 22 percent (roughly 1 in 4) of 4,000 British shoppers surveyed use guest checkouts because they don’t trust retailers with their personal data and want more control. A March 2020 US survey […]

Google’s New Safety Labels On Android Apps Are NOT a Privacy Move

If you’re excited about Google’s plans to introduce a “safety section” in the Google Play store to help you understand how Android apps, including Google’s own, use the personal data they collect about you, then hold up a minute.  We are joining other critics in saying Google’s move isn’t a privacy move so much as a security move. And as such it is missing a key aspect of privacy: what the companies behind the apps are doing with our personal data andhow they share it with other parties.  We believe […]

Apple’s ATT Proves US Consumers Don’t Want To Be Tracked For Ads

Have you seen the headlines? Only about 5% of US consumers want apps to track them across the internet for targeted advertising.  That means about 95% of US consumers are giving a big thumbs down to cross-app tracking with Apple’s new App Tracking Transparency (ATT) feature.   Since you’re reading this blog on the site of MySudo, the world’s only all-in-one privacy solution, we’re guessing you’re in the 5% camp, right?  You can watch […]

The Privacy Pitfalls of Personalized Advertising

You know the drill: you search a product or topic and within seconds every web site you load and your social media feeds are full of ads for those items. It’s creepy and convenient, right?   Unsurprisingly, personalized advertising — and now even hyper–personalized advertising (think retail sites that already know your clothing size and color preferences, for example) — have some significant privacy pitfalls. Personalization relies on invasive surveillance of your personal data, taken […]